Bending the Narrative from Diabetes to Discretion
Medingo was a new company with a sleek, wearable insulin pump and the hopes of elevating the value of their company. I co-led an effort to reimagine their Solo Micro-pump through a brand strategy, product identity and box experience. 2011 IDEA award.
Year:
2010
Client:
Medingo
Employer:
frog
Role:
Direction, Design
Process
Final Design
